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  Would you like to be able to accept secure,
real time credit card transactions on your web site? WEBeCORP
will help you get started in the complex and exciting world of Electronic
Commerce.
E-Commerce is one of the most significant phases of the internet to emerge. It’s existence has made it possible for people to exchange goods and services immediately, with no barriers of time or distance. It allows for 24/7 accessibility to go online and buy almost anything you want. The process of creating a successful online store
can be complex and confusing if you are unaware of the concepts,
procedures and terminology behind eCommerce. The best strategy in
the successful implementation of your project is to gather as much
information as possible about what you need to do and the costs
involved before you start. WEBeCORP offers many different E-Commerce
solutions to help you do just that. |
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| How E-Commerce Works | |||||||||||||||||||||||||||||||||
 The
consumer moves through the internet to the merchant's (your) web
site. From there, they decide that they want to purchase something,
they are moved to the online transaction server, where all of the
information they give is encrypted. Once they have placed their
order, the information moves through a private gateway to a Processing
Network, where the issuing and acquiring banks complete or deny
the transaction. This generally takes place in no more than 5-7
seconds. There are many different payment systems available to accommodate the varied processing needs of merchants, from those who have a few orders a day to those who process thousands of transactions daily. When a customer submits their order, their credit card information is sent to your mechant account provider through the Secure Sockets Layer (SSL) protocol, the most commonly used and safest way to send private information across the Internet today. With the addition of Secure Socket Layer technology, E-Commerce is also a very safe way to complete transactions. The following are some of the basic steps involved in becoming commerce enabled. This assumes you have already have a basic website to make commerce enabled.
Obtain an Internet Merchant Bank Account In order to be able to accept credit cards over the internet, you must apply for an Internet Merchant Bank Account. You can apply through your current bank or through one of the WEBeCORP merchant account partners. Many banks offer Internet Merchant Accounts, and most Online Transaction Providers will support them. If you are applying through your bank, see your bank for details. Obtaining a merchant account can take anywhere from two days to three weeks. Click here to view the current WEBeCORP merchant account partners>>> |
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| Web Hosting | |||||||||||||||||||||||||||||||||
Web hosting is an essential element in the development of your
project, as this is how you gain a presence on the internet in
the first place. Web hosting is basically a home for your Web
site on the Internet.
WEBeCORP's web hosting provider currently hosts more than 200,000 domains from over 150 countries and are securely hosted in their tier one network. Click here to view the more information regarding WEBeCORP hosting accounts>>>
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| Obtain a Digital Certificate | |||||||||||||||||||||||||||||||||
Digital certificates are electronic
files that act like a kind of online passport. They are issued by
a trusted third party, a certificate authority (CA), which verifies
the identity of the certificate's holder. They are tamper-proof
and cannot be forged.
Digital certificates do two things:
A digital certificate, also known as a SSL Server
Certificate, enables SSL (Secure Socket Layer encryption) on the
web server. SSL protects communications so you can take credit card
orders securely and ensure that hackers cannot eavesdrop on you.
Any E-Commerce company will require you to have SSL before you can
use their services.
Obtaining a digital certificate is not a problem. For a minimal fee, with your WEBeCORP hosting package, you will share the certificate owned by the web hosting company where your website resides. If you are a larger company, however, you may want to get your own digital certificate. Certificate costs typically range from about $349 to $1,500 and can be obtained from Thawte or Verisign. |
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| Selecting an Online Transactions Provider | |||||||||||||||||||||||||||||||||
Finding the right provider will
require some research based on your specific needs. How many transactions
per month, do you expect to complete? How many products will you
have on your website? What is your budget? Do you require complex
software or might there be a less expensive route?
With the many online transaction providers available today and the varying packages they offer, it is very important to find a provider that will fit the specific needs of your E-Commerce website. WEBeCORP will help you decide which provider would be the most cost effective provider for your company. Below is a partial list of providers:
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| Shopping Cart Solution | |||||||||||||||||||||||||||||||||
There are many ways to approach
choosing which Shopping cart solution is best suited for your E-Commerce
website. Some of the most common variables include; budget, amount
of items to be sold, database capabilities required, shipping capabilities
required, accounting needs, email confirmations and account tracking.
WEBeCORP will help you determine which payment processing solution
and overall approach to creating your online presence is most
cost effective for your online store. |
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| Conclusion | |||||||||||||||||||||||||||||||||
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E- Commerce can be a very rewarding venture, but it should not be undertaken lightly. There is a lot of information to absorb. Here are some additional tips on creating your successful Online Store: Marketing your site is very important on the web. Here are some useful tips: Submit
your site to as many search engines as possible. Try finding
web sites with similar themes and make deals to create reciprocal
links. Create
an advertising banner and purchase space from a popular website
to display it. Place your
domain address on receipts, company stationery, etc. Put your
domain address in the signature file of your email and the header
of all business corespondence. Word of
mouth is very powerful; tell all of your friends about your page.
Avoid spamming
- it is a sure way to get a very bad reputation. Investigate
the web sites that are possible rivals and formulate a strategy
for competing against them. If you
anticipate a lot of growth in the amount of orders coming through
your site, figure out how you are going to cope with the increased
load before you get swamped. |
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| The following is a typical start up/recurring cost scenario for an E-commerce solution. | |||||||||||||||||||||||||||||||||
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| Click here to see an alternate, money saving solution>>> |
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